Europe’s largest footwear retailer, Deichmann, are hosting a special launch day at Elmsleigh Shopping Centre in Staines-Upon-Thames, on Saturday, 23^rd June to celebrate the opening of their new store!

Elmsleigh’s newest store, which will open with a soft launch on Wednesday 20^th, is hosting a special “Safe Cracker” Event on Saturday at which Elmsleigh shoppers can choose a code to crack a special safe, in the hope of winning a whopping £10,000. The launch day atmosphere will be in full swing with a DJ and balloon modelling for the younger shoppers to enjoy.

Petra Jackson, Store Manager at Deichmann in Staines-Upon-Thames, says: “Whether shopping for women’s, men’s or children’s shoes, people will always want good quality, fashionable items at fantastic prices. Our aim is to make fashionable shoes affordable.”

Deichmann have over 3,000 stores across Europe and the U.S and Centre Manager Gary Little is confident they will enjoy their new home in the Centre: “Deichmann will bring big name brands such as Nike, Adidas and Puma to the Centre and in return they will benefit greatly from our new Mall-to-Mobile programme, which delivers a mix of retailer news, events and special offers via our brand new, mobile website as well as through our Facebook and Twitter pages – 365 days of the year.”

Gary continues: “The new store offers a unique ‘rack room’ (help yourself) shoe shopping approach, with every style and size on display, ready and waiting to be tried on and taken away – this is an extremely visual set up in which Mall-to-Mobile thrives.”

Deichmann can be found on the North Mall next door to Claire's Accessories and Vision Express. The store will open their doors for the Safe Cracker Event at 9am on Saturday 23^rd June.